|Being an author!|
Little did I release this would prove so useful for me as an author too. I attended various business symposiums, career webinars and joined some groups. I followed a variety of people on social media that you wouldn't necessarily normally associate with my life as either an academic or being a writer. They were in fact more associated with my previous life, pre academia and pre writer. I learnt so much from them.
I attended a symposium for business women run by Emma Gosling, which had a variety of talks. Some of which were not useful but some were. I was checking out anything that was related to employability or presentation related that I could use for the students. Through the symposium, I won a one to one session with Jessica Bendien who runs Bang Talent but also Finding Fame courses. Don't be mislead by the title of the courses. It is not about being a celebrity. It is about becoming 'a go-to person' in your area and raising your profile. It is easy to be sceptical about this and I am the world's worst cynic, but I learnt more in an hour with Jess than I have for a long time. She really made me stop and think about how I saw myself, what I wanted to achieve then how I was going to do it.
Glow & Grow
Now I can almost hear the shouting at this blog post. 'I am a writer, not a business person.' 'I don't need this.' And that is fine, you don't have to do it. This is just a way I have found of looking at my writing career and dealing with some of the issues I have faced following COVID, which I thought I might share. I have been lucky and always gained a lot of knowledge from people like Candy Gourlay who have always shared their author experiences including social media best practices. The links I have shared here just add a further dimension to it. For me, I became aware that I had a brand. There was Vanessa Harbour, author, and I needed to decide how to get that brand out there and what image I wanted to create so that people would be interested in my books and in me as an author with the knowledge I have. I needed to think about consistency and strategy. I confess I have not got this right yet and it is still a work in progress, but then I am working on the idea of slow growth. I intend to be here for the long run. What I do know is that I am open to ideas and seeing how I can make my brand one that is recognisable, reliable and one that you would think of automatically. Yes, I am an author, but I need to remember not to be closed-minded when I think about how I am promoting myself. Anything is possible.
The Internet is a great resource and it is here to stay. Let's make the most of it.
Enjoy Michael Kiwanuka's Light